Telos is the term that collectively refers to the 20+ YouTube channels we plan to make in the next 5 years. All channels operate under Now Creatives, our agency. Which works with famous YouTube creators on a daily basis.

Each channel will be dedicated to creating education that entertains, helping important education go viral. Each view will help teach better critical thinking skills. Our goal is 300 million views per month across all channels by the end of 2025!

Our aim is to bridge the gap. To reach the people which important education typically doesn't

Why this mission?

Telos is founded on the fundamental belief that for as long as those in power are able to disorient, distract, or mislead the everyday people they are supposed to serve, then democracy will never function as intended. The fix, therefore, is to help people remove the vulnerabilities that make them susceptible to behaving and voting against their own self-interest, or the interest of everyday people collectively.

While most educational content focuses on knowledge - facts, information, skills - Telos content focuses on wisdom - how to apply knowledge with discernment based on experience, personal evaluation, and lessons learned in the past.

Our focus is to: "Give a man a fish, and you feed him for a day. Teach a man to fish, and you feed him for a lifetime."

Some examples of how those in power leverage people's vulnerabilities...

• Disinformation that we let past our guard and that affects our beliefs
• Content intentionally produced that gets us emotional - such as angry, hateful, or sad and passive. All benefiting the powerful by either 1) Reducing our ability for rational thought 2) Directing our thinking and 3) Using our energy wastefully so we have less for more important things
• Content intentionally produced to divert our attention away from something that those that mis-lead don't want us focusing on
• Content that intends to manipulate our biases for the content producer's benefit (e.g. a politician trying to divide ****a society by leveraging the in-group/out-group bias)
• Content that frames the facts out of context, which ******damages our perception and understanding of reality and the world

One solution is, therefore, to fix our vulnerabilities as individuals, allowing us to hold leaders accountable to staying more truthful rather than manipulating people's vulnerabilities.

Imagine a world in which we heard the following from almost every citizen of any country when talking to politicians:

• "Actually, I don't hate my fellow citizens even if they don't agree with me, or aren't like me in a certain way. So stop trying to leverage the in-group/out-group bias"